The Shiraz is at last looking good for the 2014 vintage. It was very worrying in October after 4 nights of heavy frost had killed many of the shoots that had come out early, after the warmth of September. It really looked as if I had lost over half of the crop for 2014. But now new shoots have vigourously returned, with more flowers, which will become bunches, and all we have to hope for now is a long warm autumn to ripen them.
Branding - what is it?
Yesterday Nicole came to interview me. She is researching branding, and questioned me on what was my brand. The Label? The business name?
The more we went into it it seemed as if the whole business was my brand – the wine, the cellar door, the reputation, all this as well as the image on the label and the business name. Interesting huh.
Scott and Elin choose their wedding wine
Scott and Elin are getting married in Orange after Christmas. They came by to buy some Moody’s Shiraz and Moody’s Cocky Rosé for the big day!